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Pakistan is the biggest consumer of content, let it be pictures, reels, memes, videos, or text. Creators are try on to make content of a great variety. Few of them know exactly as how to make viral content and they are successful in it. If you are creating educational content then forget about going viral. It is difficult in Pakistan. It is a bitter reality and forgive me for that.
Like any other developing country, we are more attractive towards entertainment content. Let it be singing, dancing, or the recent trend of daily vlogging. It may take you discuss daily routine by showing family members. Girls like Aliza Seher and others have carved another vulgar category. People are watching it too.
We do have good content creators. Like Iran Junejo, Junaid Akram (Ganji Swag), Ukhano (Umar Khan). But they are not as viral as we see Arshad vlogs (aka Zainab ke papa). Where is the difference? In their content quality or preferences of our nation as a whole. It also depends on the target audience.
The kind of content “Zainab ke Papa” is creating, is watched and liked by people of any age and field. It does not need knowledge to understand what they enact. By nature, This kind of entertainment content is attractive and not as boring as our studies. I am sharing 10 strategies that can reveal the facts as how to make viral content.
1. Follow the Trend
Create content on every action, music, or dance moves that are trending in the region. Let it be in Pakistan, India, or Bangladesh. Don’t discriminate against any language or ethnicity. Copy them as soon as their content is getting popular among the primary social networks. It includes Tiktok, YouTube, Facebook or Instagram Reels, etc.
2. Remove the Shyness
Be bold and confident. Forget about the community. Catch the absurd trends to follow, copy and repeat. I have seen people getting viral by creating videos on a music track every day. the same way, every day. They adopt an iconic style to be recognised. It may be jumping like monkeys, walking like a careless loafer, or making faces like crazy.
3. Be Determined
Ignore Messages and Comments by keeping one thing in your mind and that is going viral. Show your determination by posting content without worrying about the people. Either they love or hate you, you will be a sensation soon.
4. Keep it Real
Engage with your audience. It is important to be authentic in whatever information you are giving to them. Once your given facts prove to be true, you are more likely to get the viewership on a regular basis and to win the trust of the audience.
According to the latest study of Zero Moment Truth Of Asia ZMOT 78% Asian women use search as a vital part of their decision process for consumer good products (CGP) brands. Therefore, the necessity of this factor increases to give true facts and figures to the people.
5. Visual and Catchy Content
To grab the attention of your audience it is a very important tool. Giving visuals is a very effective way of understanding the facts and getting your message out there. Usually people tend to take great interest in graphics, colors and designs than the theory itself. The other most important point is the Listing Rule. For example,
- 5 ways to make money online.
- 8 ways to make your diagram best, etc.
6. Relatable Content
It is in fact an amazing way to catch the attention of the audience worldwide to create similarity and involve everyone in it. To know exactly how to create viral content, it is important to find the people who would like to relate with the content.
For example , sharing the childhood and school memories , memes on the office work and boss, cute videos of pets and innocent children, funny interesting and entertaining reels are likely to get unusual amount of viewership and popular across the people. You can also get interaction with people by contesting Poles and by asking questions about hot topics.
7. Emotional driven content
Feeling something and wishing for others to experience it too is an important aspect of human nature. We see something that makes us feel happy, thrilling, curious, captivating and hits us emotionally so hard that we cannot help ourselves but to share it with others.
8. Keep an eye on current events
People try to follow up the things and happenings around the world that are relevant to them. They will take interest in any curious or intriguing issue and current affair about daily life. You can hit the attention of people by giving information about the talk of town.
9. Motivational Content
Thought provoking ideas and motivational quotes that give people jolt are easy forms of creating viral content. They resonate with people and inspire them to do something. It captures the attention of people and prompts them to share it with others.
10. Make it fun
No question about the popularity of things that make you laugh.Therefor memes that hold an amount of good humor gets viral in no time . There is a simple mantra that people will make you feel happy by sharing your content with friends and their friends with other friends if you will make them feel good to that great extent.
Final words
Mastering the art of creating viral content in Pakistan hinges on understanding the local audience, leveraging trending topics, and utilizing strategic promotion. By integrating these tips and strategies, you can amplify your content’s reach and engagement. Embrace creativity and consistency to unlock the potential for virality.